Bringing Your Products to the Spotlight with Custom POP Displays

In today’s competitive retail environment, capturing customer attention is more challenging than ever. Shoppers are inundated with countless brands, promotions, and products, all vying for a single glance. That’s why Point of Purchase (POP) displays are a critical component of any successful marketing strategy. POP displays are more than just merchandising tools—they are visual ambassadors for your brand, designed to engage consumers, highlight products, and drive sales. At Marcon Solutions, we specialize in designing and fabricating a wide range of custom POP displays that put your products directly in front of your target audience.

Why POP Displays Matter

The retail landscape has evolved, and traditional shelf placement alone is no longer enough. POP displays create a distinct visual presence that stands out from competing products. Whether it’s a small impulse item at the checkout or a major promotion in the center of the store, these displays grab attention, communicate value, and influence purchasing decisions. From countertop solutions to interactive digital units, the right POP display can transform a casual browser into a loyal customer.

Marcon Solutions’ Expertise in Custom POP Fabrication

At Marcon Solutions, we understand that every brand has unique requirements. That’s why we offer full-service design and fabrication of all types of POP displays. Our team works closely with you from concept to finished product, ensuring that every display is visually compelling, functional, and tailored to your marketing goals. Here’s a closer look at the types of displays we can fabricate:

1. Counter Displays

Small, high-impact displays that fit on checkout counters are perfect for promoting impulse buys. These displays are ideal for items like candy, cosmetics, or accessories. Marcon Solutions designs custom cardboard boxes, acrylic holders, and rotating racks that make even small products impossible to ignore. Our attention to detail ensures that every counter display aligns with your brand identity while maximizing product visibility.

2. Floor Displays

Larger than counter displays, floor units are strategically placed to catch attention in the main shopping area. Marcon Solutions fabricates freestanding racks, end-cap units, and pallet-based floor displays that showcase products in a bold, eye-catching manner. We consider foot traffic, store layout, and product category to design displays that naturally draw customers toward your merchandise.

3. End-Cap Displays

End-caps are high-visibility placements at the ends of retail aisles—prime real estate for product promotions. Marcon Solutions can create end-cap displays that are both visually striking and highly functional. From branded shelving units to modular demo stands, we ensure your products stand out where shoppers are most likely to notice them.

4. Dump Bins / Bulk Bins

For clearance items, seasonal products, or bulk goods, dump bins are a practical and effective solution. Marcon Solutions produces open containers that allow customers to interact directly with products. We use durable materials and customizable branding options to make these bins both functional and promotional.

5. Shelf Talkers / Shelf Strips

Sometimes all a product needs is a little extra push from its own shelf. Shelf talkers and strips are signage solutions that highlight promotions, features, or discounts right at the point of selection. Marcon Solutions fabricates high-quality, durable signs that integrate seamlessly with your store’s shelving, ensuring customers notice your products at just the right moment.

6. Hanging / Suspended Displays

Suspended displays are an innovative way to capture attention from afar. Banners, hanging mobiles, and suspended product kits create a three-dimensional presence that draws the eye upward. Marcon Solutions designs these displays to be safe, stable, and visually engaging, making them perfect for high-traffic areas or promotional events.

7. Free-Standing Display Units (FSDUs)

FSDUs are self-contained, standalone units that offer flexibility in placement. They are ideal for temporary promotions or new product launches. At Marcon Solutions, we fabricate durable corrugated cardboard units, acrylic stands, and modular displays that can be easily repositioned while maintaining their visual impact.

8. Interactive / Digital Displays

In the digital age, interactivity is a key driver of engagement. Marcon Solutions creates interactive POP displays equipped with screens, touch panels, or QR codes. These displays allow customers to watch product demos, access additional content, or engage with your brand in a memorable way. By combining physical display with digital interaction, we help your products make a lasting impression.

9. Pallet Displays

For bulk products or warehouse-style stores, pallet displays are practical, eye-catching solutions. Marcon Solutions designs custom pallet configurations that showcase your products in large volumes while reinforcing your brand identity. Whether shrink-wrapped with branding or crafted from modular components, our pallet displays ensure high visibility and easy customer access.

10. Checkout Displays

Checkout displays are the ultimate impulse-buy solution. Strategically placed near the register, they attract attention when customers are most receptive. Marcon Solutions fabricates candy racks, small gadgets, travel-sized products, and other compact units that encourage last-minute purchases, boosting overall sales.

Why Choose Marcon Solutions?

What sets Marcon Solutions apart is our full-service approach to POP display fabrication. From initial concept sketches to material selection, prototyping, and final production, we handle every step. We combine creative design, durable materials, and expert craftsmanship to ensure that every display not only looks great but performs under real-world retail conditions.

We also understand the importance of customization. Every brand is unique, and every product has specific display needs. Whether you need a high-impact end-cap for a new snack, a sleek counter display for cosmetics, or an interactive digital kiosk for tech products, Marcon Solutions can bring your vision to life.

Get Your Products Noticed with Marcon Solutions

In a crowded retail environment, standing out is everything. Point of Purchase displays are your opportunity to create visual impact, highlight product benefits, and drive sales. With Marcon Solutions, you gain a partner who can fabricate every type of POP display—counter, floor, end-cap, digital, or custom—tailored to your brand and your customers.

From concept to completion, we ensure your products are not just on the shelf—they are in the spotlight. Let Marcon Solutions help you get your product in front of customers and keep it there.